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Pagina 19 van 3.743 resultaten
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PaperbackEngels9780141036878 3-9-2009
Presents the concept of Value Creation Selling that can help produce strong customer relationships and long term rewards. This book enables you to: gain knowledge of your customer's business; use this knowledge to improve your customer's margins; and, show how your product and expertise is a winning combination.  Meer
18,99
Verwachte levertijd ongeveer 8 werkdagen
PaperbackEngels9780134904672 26-9-1997
Introducing the goals and techniques of marketing, this text looks at the business environment in which it takes place. It considers the role of market research in helping companies target and segment their markets, and position their products.  Meer
54,32
Verwachte levertijd ongeveer 8 werkdagen
PaperbackEngels9780123954923 6-10-2005
75,61
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780128177921 25-8-2020
Case Studies on Food Experiences in Marketing, Retail, and Events explores approaches for creating ideal food shopping and consumption experiences, and the challenges food customers face today.  Meer
211,-
Verwachte levertijd ongeveer 9 werkdagen
GebondenEngels9780134480435 25-4-2018
For courses in introductory advertising.   Increase the relevancy and effectiveness of marketing communications Advertising & IMC: Principles and Practice presents the strategic use of communications to engage different types of consumers.  Meer
366,94
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780123819727 14-1-2011
Entity Resolution and Information Quality presents topics and definitions, and clarifies confusing terminologies regarding entity resolution and information quality.  Meer
57,34
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780123954930 10-1-2002
40,41
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780136027164 25-8-2009
Designed to be used alone or packaged WITH ANY core texts in consumer behaviour. This unique casebook applies consumer behaviour theory to practice via thirty-five cases and activities.  Meer
114,94
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780134308920 3-11-2016
What do you really do when you shop? The answers are fascinating and, for retailers, they're cash in the bank. In Inside the Mind of the Shopper, world-renowned retail consultant Dr.  Meer
44,14
Verwachte levertijd ongeveer 9 werkdagen
GebondenEngels9780123737168 1-12-2008
Statistical Methods in Food and Consumer Research, Second Edition, continues to be the only book to focus solely on the statistical techniques used in sensory testing of foods, pharmaceuticals, cosmetics, and other consumer products.  Meer
125,80
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780128177341 8-9-2020
Case Studies in the Beer Sector investigates managerial and marketing dynamics in the beer sector. It explores the relevance of consumer science and its use as a tool for marketing strategies, putting special focus on small craft breweries.  Meer
211,-
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780138360467 4-9-2024
In Bridging Intention to Impact: Transform Product Development through Evidence-Based Decision-Making, Connor Joyce, a seasoned user researcher and product strategist, offers a groundbreaking guide for product managers and teams seeking to elevate their digital products from engaging to impactful.  Meer
59,74
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780128178218 29-4-2021
Transdisciplinary Case Studies on Design for Food and Sustainability, a volume in the Consumer Science and Strategic Marketing series, analyzes the interconnectivity of sustainability, food, and design, demonstrating the presence of food design in various food-related fields of study.  Meer
241,-
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780128147214 12-9-2019
Coffee Consumption and Industry Strategies in Brazil, the latest release in the Consumer Science and Strategic Marketing series, provides an overview of the coffee sector, focusing on marketing strategies, consumer behavior, and strategies for transforming coffee consumption, production and retailing.  Meer
241,-
Verwachte levertijd ongeveer 9 werkdagen
GebondenEngels9780198297789 17-8-2000
This book challenges current beliefs about organizational identity, reputation, and branding. It contains a wealth of new ideas for finding the elusive answers to questions troubling contemporary organizations.  Meer
82,66
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9780230239739 7-5-2010
Star-Spangled Soccer traces the development of soccer in the USA. It is the first book that tells the story of how the sport rose to extreme highs and suffered almost catastrophic lows as it fought to position itself on the American sports landscape, beginning with the announcement from FIFA in 1988 that America would host the 1994 World Cup.  Meer
61,99
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780199602131 29-3-2012
Drawing on disciplines such as economics, sociology and psychology, Introduction to Marketing encourages readers to critically analyse marketing frameworks, and discuss alternative options.  Meer
82,65
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780199328437 11-2-2016
Social Media: Enduring Principles offers a comprehensive overview of topics in social media, from interpersonal communication to the role of social media in culture and society.  Meer
41,82
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780240802022 30-6-1997
Radio's niche marketing revolution evolved to address the problems of market fragmentation. These problems are responsible for steep declines in traditional media revenues.  Meer
81,24
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780240803272 17-2-1999
"Selling is identifying and satisfying customer needs profitably. Profitable for you, profitable for them." Diane Sutter, President and CEO of Shooting Star Broadcasting , owner of KTAB-TV, Abilene, Texas This is the definition of sales used throughout Ed Shane's comprehensive and timely textbook Selling Electronic Media.  Meer
110,81
Verwachte levertijd ongeveer 11 werkdagen

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