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Marjolein Bongers, Richard van Kray

Sales zonder bullshit

In dit boek combineren Richard van Kray en Marjolein Bongers hun expertise op het gebied van sales en LinkedIn tot een unieke gids waarmee je de effectiviteit van je salesaanpak flink zult verbeteren.
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gebondenEngels9783030633752 26-3-2021
This book devises an alternative conceptual framework to understand digital transformation in the cultural heritage sector. It achieves this by placing a high importance on the role of technology in the strategic process of modeling and developing cultural services in the digital era.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030633783 29-3-2022
This book devises an alternative conceptual framework to understand digital transformation in the cultural heritage sector. It achieves this by placing a high importance on the role of technology in the strategic process of modeling and developing cultural services in the digital era.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783031516887 2-4-2024
There is an increasing interest in emerging markets because of the higher economic growth rates compared to developed economies. However, these markets have a diverse consumer base with unique needs and preferences.  Meer
72,99
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gebondenEngels9783031299650 22-6-2023
When it comes to branding the energy space, an exciting and largely unexplored field of research emerges. Energy companies are under the spotlight as consumers press for positive action on sustainability, CSR, and environmental issues.  Meer
55,89
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783031299681 22-6-2024
When it comes to branding the energy space, an exciting and largely unexplored field of research emerges. Energy companies are under the spotlight as consumers press for positive action on sustainability, CSR, and environmental issues.  Meer
55,89
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783030934989 30-6-2022
This edited volume seeks to examine how enterprises in Africa can utilize digital technologies and innovations in creating value for their customers and clients in order to increase effectiveness and efficiency.  Meer
171,79
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paperbackEngels9783030935016 1-7-2023
This edited volume seeks to examine how enterprises in Africa can utilize digital technologies and innovations in creating value for their customers and clients in order to increase effectiveness and efficiency.  Meer
171,79
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783031069277 12-8-2022
​This book addresses the issue of sustainability in the luxury industry, which has become a major topic of concern for brand managers, scholars, policy-makers, the media, and academia.  Meer
208,39
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783031074219 8-12-2022
This book gathers contributions from a broad range of jurisdictions, written by practitioners and academics alike, and offers an unparalleled comparative view of key issues in competition law, intellectual property and unfair competition law, with a specific focus on the use of personal data.  Meer
276,99
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gebondenEngels9783030425449 18-9-2020
This volume explores the interconnection of social, political, technological and economic challenges that impact consumer relationships, new product launches and consumer interests.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030425470 18-9-2021
This volume explores the interconnection of social, political, technological and economic challenges that impact consumer relationships, new product launches and consumer interests.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9783030438753 29-5-2020
This book investigates the effects of utilitarian and hedonic shopping behavior, drawing on original empirical research. Consumers have been shown to shop in one of two ways: they are either mainly driven by fun, escapism, and variety, or by need and efficiency.  Meer
61,99
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gebondenEngels9783031325021 27-6-2023
This book presents ample, richly illustrated account on results and experience from a project, dealing with the analysis of data concerning behavior patterns on the Web.  Meer
180,99
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gebondenEngels9783031042119 19-7-2022
This book discusses the analysis of consumer behavior as a fundamental tool to build agility in business models and strategies. Exploring recent scientific developments in neurobehavioral research, this book argues that the development of agile marketing strategies requires an examination of neurobehavioral experiences in visual merchandising, shopping, and consumption, and an understanding cognitive synchronization with emotions, such as eye movements, gestures, verbal manifestation, and encoding behavior among consumers.  Meer
171,79
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paperbackEngels9783030641108 9-5-2021
This textbook explores the fundamental principles of marketing applied to tourism and hospitality businesses, placing special emphasis on SMEs in the international tourism industry.  Meer
61,99
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paperbackEngels9783030107338 19-2-2019
This book highlights essential concepts, models, and processes that help those responsible for making pricing decisions – whether professionally or privately – to effectively engage in product pricing activities.  Meer
72,99
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gebondenEngels9783030198701 14-8-2019
This book is for product managers, product owners, product marketing managers, VPs and Heads of Product, CEOs, and start-up founders. In short, it serves anyone interested personally or professionally in software product management.  Meer
96,99
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gebondenEngels9783030944438 22-3-2022
Online brand communities (OBCs) are hugely important in the development of marketing strategy, but it is unclear how marketers can effectively utilise these platforms to enhance and develop consumer engagement.  Meer
135,19
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paperbackEngels9783030944469 23-3-2023
Online brand communities (OBCs) are hugely important in the development of marketing strategy, but it is unclear how marketers can effectively utilise these platforms to enhance and develop consumer engagement.  Meer
135,19
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9783030837136 29-11-2022
While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with.  Meer
196,19
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