Internet en social media

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E-commerce Platform Acceptance

paperbackEngels9783319376776 17-9-2016

This book aims to offer a comprehensive overview of the issues facing organizations when deciding whether to accept e-commerce as a platform for business. Meer

120,99

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HCI International 2022 – Late Breaking Papers: HCI for Health, Well-being, Universal Access and Healthy Aging

paperbackEngels9783031179013 16-10-2022

This proceedings LNCS 13521 constitutes the refereed proceedings of the 24th International Conference on Human-Computer Interaction, HCII 2022, which was held virtually as part of the 24th International Conference, HCII 2022, in June 26 to July 1, 2022. Meer

60,99

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Rocio Aguilar

Online Brand Communities

gebondenEngels9783319248240 18-12-2015

This book presents and analyzes the concept of online brand communities, an emerging and exciting topic in marketing and eCommerce. First, it lays out the foundations like the evolution of the Web and the so-called Social Web, its utility for users and businesses, and the evolution of the marketing mind-set to adapt the Social Web. Meer

120,99

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The Decentralized and Networked Future of Value Creation

gebondenEngels9783319316840 24-5-2016

This book identifies, analyzes and discusses the current trends of digitalized, decentralized, and networked physical value creation by focusing on the particular example of 3D printing. Meer

120,99

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Mobile Web and Intelligent Information Systems

paperbackEngels9783319231433 14-8-2015

This book constitutes the refereed proceedings of the 12th International Conference on Mobile Web and Intelligent Information Systems, MobiWIS 2015, held in Rome, Italy, in August 2015. Meer

58,60

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Jon Outland

Introduction to Electronic Commerce and Social Commerce

gebondenEngels9783319500904 4-5-2017

This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Meer

144,99

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E-Commerce and Web Technologies

paperbackEngels9783319536750 15-2-2017

This book constitutes revised proceedings of the 17th International Conference on E-Commerce and Web Technologies, EC-Web 2016, held in Porto, Portugal, in September 2016, in conjunction with DEXA. Meer

60,99

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Peter Gentsch

AI in Marketing, Sales and Service

gebondenEngels9783319899565 7-11-2018

AI and Algorithmics have already optimized and automated production and logistics processes. Now it is time to unleash AI on the administrative, planning and even creative procedures in marketing, sales and management. Meer

64,30

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Electronic Commerce 2018

paperbackEngels9783319864600 12-6-2018

This new Edition of Electronic Commerce is a complete update of the leading graduate level/advanced undergraduate level textbook on the subject. Electronic commerce (EC) describes the manner in which transactions take place over electronic networks, mostly the Internet. Meer

156,99

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Social Media: The Good, the Bad, and the Ugly

paperbackEngels9783319452333 23-8-2016

This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016 The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. Meer

60,99

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Amy Van Looy

Social Media Management

paperbackEngels9783319373058 23-8-2016

This undergraduate textbook adopts the perspective of organizations - not individuals - and clarifies the impact of social media on their different departments or disciplines, while also exploring how organizations use social media to create business value. Meer

69,39

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Design Science in Tourism

gebondenEngels9783319427713 12-10-2016

This book explores the impact of design science and design thinking on tourism planning, gathering contributions from leading authorities in the field of tourism research and providing a comprehensive and interconnected panorama of cutting-edge results that influence the current and future design of tourist destinations. Meer

264,99

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HCI in Business, Government and Organizations. Interacting with Information Systems

paperbackEngels9783319584805 13-5-2017

This 2-volume set constitutes the refereed proceedings of the 4th International Conference on HCI in Business, Government and Organizations, HCIBGO 2017, held as part of the 19 International Conference on Human-Computer Interaction , HCII 2017, which took place in Vancouver, Canada, in July 2017. Meer

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HCI in Business, Government and Organizations. Supporting Business

paperbackEngels9783319584836 13-5-2017

60,99

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HCI in Business, Government, and Organizations: eCommerce and Innovation

paperbackEngels9783319393957 22-6-2016

This volume constitutes the refereed proceedings of the Third International Conference on HCI in Business, Government and Organizations, HCIBGO 2016, held as part of the 18th International Conference on Human-Computer Interaction, HCII 2016, which took place in Toronto, Canada, in July 2016. Meer

60,99

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HCI International 2022 - Late Breaking Papers. Interaction in New Media, Learning and Games

paperbackEngels9783031221309 25-11-2022

This proceedings LNCS 13517 constitutes the refereed proceedings of the 24th International Conference on Human-Computer Interaction, HCII 2022, which was held virtually as part of the 24th International Conference, HCII 2022, in June/July 2022. Meer

108,99

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Trust, Privacy and Security in Digital Business

paperbackEngels9783319229058 13-8-2015

This book constitutes the refereed proceedings of the 12th International Conference on Trust, Privacy and Security in Digital Business, TrustBus 2015, held in Valencia, Spain, in September 2015 in conjunction with DEXA 2015. Meer

58,60

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O Büchel

Digitales Verkaufen für Dummies – Virtuelle Kommunikation im Vertrieb

paperbackDuits9783527721641 3-7-2024

21,75

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Tobias Kollmann

Digital Business

paperbackDuits9783658370688 30-6-2022

Tobias Kollmann beschreibt in seinem Lehrbuch „Digital Business“ umfassend die theoretischen Grundlagen und praxisbezogenen Implikationen für das Einkaufs-, Verkaufs-, Handels-, Kontakt- und Kooperationsmanagement auf Basis digitaler Netzwerke. Meer

68,28

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Tobias Kollmann

Digital Business kompakt

paperbackDuits9783658372576 1-7-2022

Mit dem Buch „Digital Business kompakt“ kann sich der Leser zielorientiert mit den zentralen Aspekten des Digital Business aus den Bereichen Digital Procurement, Digital Shop, Digital Marketplace, Digital Community und Digital Company und damit der gesamten Digitalen Wirtschaft befassen. Meer

45,84

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Internet en social media

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