Bert Peleman
- Auteur
Bert Peleman is an experienced marketing leader with a career spanning global and local brands. He began his journey at Procter & Gamble, and went on to hold senior international marketing roles at The Walt Disney Company and Estée Lauder Companies. In Belgium, he has driven growth and innovation for respected names in mobile telecom (Mobistar), energy (Nuon) and retail (Brico & Planit).
As a key note speaker, Bert has delivered insights at marketing conferences across the globe. Today, he advises and invests in start-ups and scale-ups across a range of industries.
As a key note speaker, Bert has delivered insights at marketing conferences across the globe. Today, he advises and invests in start-ups and scale-ups across a range of industries.
Bert Peleman is an experienced marketing leader with a career spanning global and local brands. He began his journey at Procter & Gamble, and went on to hold senior international marketing roles at The Walt Disney Company and Estée Lauder Companies. In Belgium, he has driven growth and innovation for respected names in mobile telecom (Mobistar), energy (Nuon) and retail (Brico & Planit).
As a key note speaker, Bert has delivered insights at marketing conferences across the globe. Today, he advises and invests in start-ups and scale-ups across a range of industries. He also creates musical podcasts and he is the author of "The Brand Butterfly" (2025, Uitgeverij Pelckmans), a strategic and hands-on guide to High-Value customer marketing.
As a key note speaker, Bert has delivered insights at marketing conferences across the globe. Today, he advises and invests in start-ups and scale-ups across a range of industries. He also creates musical podcasts and he is the author of "The Brand Butterfly" (2025, Uitgeverij Pelckmans), a strategic and hands-on guide to High-Value customer marketing.
Geschreven door Bert Peleman
Bert Peleman
The Brand Butterfly
This book is full of inspiring, actionable examples, that reveal how major brands have tackled their High-Value Customer marketing. It brings hands-on tips and tricks to develop a High-Value Customer journey.
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